Who we are
We’re The Gold Lab
Founded by Peter de Pagter, educator and host of The Gold Selling Playbook YouTube channel, The Gold Lab helps you make thoughtful, confident decisions about your jewelry, coins, and collectibles. Whether you want to sell, redesign, pass on, or keep your pieces, we guide you every step of the way.
Easy-to-use tools and clear frameworks, including the Jewelry Value & Decision Assessment, give actionable insights and clarity for every piece you own.
From here, you can explore guided mini courses, workshops, or take the assessment to see where you stand and what your next steps should be.
Deciding what to do with your jewelry is personal — and it deserves clarity, not pressure.
Start with the Jewelry Value & Decision Assessment to get a personalized Jewelry Readiness Report on what your jewelry may be worth and whether keeping, redesigning, or selling makes sense for you.
Depending on where you are, there are a few ways to move forward.
- New to this or comparing options?
Sign up to receive guided resources that help you understand your jewelry and compare offers with confidence.
- Ready to decide?
Take the Jewelry Value & Decision Assessment to receive a personalized report on whether keeping, redesigning, or selling makes the most sense for you.
- Already ready to sell?
If you already know you want to sell, book a private conversation to talk through your pieces, timing, and next steps — with no pressure or obligation.
Book a private conversation →
Call +1 (905) 517-9302 or
Email [email protected]
